9mobile Rebrands as T2: Customers Demand Better Services
Telecom operator 9mobile has rebranded to T2, unveiling a bold orange identity under the theme “Tech Meets Tenacity.” The move, announced on August 8 in Lagos, marks another major shift for the company since its transformation from Etisalat in 2017.
While T2’s management promises “technology-powered and customer-obsessed” services, subscribers say the rebrand must go beyond aesthetics. Customers in Lagos called for better call quality, wider coverage, affordable tariffs, and stronger customer support.
CEO Obafemi Banigbe said the rebrand reflects Nigeria’s youthful energy and positions T2 as a cloud-native, AI-driven operator. But users remain cautious, stressing that only tangible improvements will determine whether T2 can regain market trust in Nigeria’s competitive telecom space.
#9mobile #T2 #Rebranding #Telecom #Nigeria #CustomerExperience
Telecom operator 9mobile has rebranded to T2, unveiling a bold orange identity under the theme “Tech Meets Tenacity.” The move, announced on August 8 in Lagos, marks another major shift for the company since its transformation from Etisalat in 2017.
While T2’s management promises “technology-powered and customer-obsessed” services, subscribers say the rebrand must go beyond aesthetics. Customers in Lagos called for better call quality, wider coverage, affordable tariffs, and stronger customer support.
CEO Obafemi Banigbe said the rebrand reflects Nigeria’s youthful energy and positions T2 as a cloud-native, AI-driven operator. But users remain cautious, stressing that only tangible improvements will determine whether T2 can regain market trust in Nigeria’s competitive telecom space.
#9mobile #T2 #Rebranding #Telecom #Nigeria #CustomerExperience
9mobile Rebrands as T2: Customers Demand Better Services
Telecom operator 9mobile has rebranded to T2, unveiling a bold orange identity under the theme “Tech Meets Tenacity.” The move, announced on August 8 in Lagos, marks another major shift for the company since its transformation from Etisalat in 2017.
While T2’s management promises “technology-powered and customer-obsessed” services, subscribers say the rebrand must go beyond aesthetics. Customers in Lagos called for better call quality, wider coverage, affordable tariffs, and stronger customer support.
CEO Obafemi Banigbe said the rebrand reflects Nigeria’s youthful energy and positions T2 as a cloud-native, AI-driven operator. But users remain cautious, stressing that only tangible improvements will determine whether T2 can regain market trust in Nigeria’s competitive telecom space.
#9mobile #T2 #Rebranding #Telecom #Nigeria #CustomerExperience
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